Zorcha?

KINDAYou can build the valuable core, but the established product has meaningful operational complexity. Pick one narrow promise for v1.

BUILD FIRST

One specific customer type and one primary use case
A vertical slice that completes the main job without manual workarounds
Visible limits, review steps, and a fallback when an external dependency fails

LEAVE FOR LATER

Broad third-party integrations
High-scale collaboration, syncing, and permissions
Automation that can cause harm without human review

RESEARCH NOTES

What this tool actually does.

Checked 2026-09-06

Zorcha is a creator-oriented Instagram engagement platform whose public pages describe comment-triggered DM automation, follow checks, FAQ replies, lead-data capture, link delivery, analytics, and link-in-bio/forms features. Its core workflow connects an Instagram account, selects posts or reels, and turns eligible comments or replies into configured conversations.

SOURCES

RESEARCHED BUILD PROMPT

Give this to your coding agent.

Build a compliant, narrow Instagram comment-to-lead workflow for one creator. Do not copy Zorcha's brand, proprietary assets, or UI.

Core workflow
- Let a creator connect one Instagram professional account through the official Meta OAuth flow, display the granted scopes, and choose a post/reel trigger such as a matching keyword or any eligible comment.
- For each trigger, configure a public comment reply and a permitted follow-up DM containing one link or resource. Add optional email/phone capture with explicit consent, a human-review queue, pause/resume, retry state, and a conversation log with timestamps and delivery status.
- Provide a small rule editor, test mode with mocked events, basic counts for triggers/replies/leads, account disconnect, data export/delete, and rate-limit/permission warnings. Never silently fall back to unofficial scraping or private endpoints.

Implementation and scope
- Use React, a Node/Python API, Meta OAuth/webhook adapters, Postgres, encrypted token storage, a queue with idempotency keys, and a mock Meta adapter for local tests. Make API-version and eligibility checks visible.
- Out of scope: unofficial Instagram automation, mass unsolicited messaging, multi-platform automation, AI autonomous replies, digital products, link-in-bio pages, ads, and guarantees about reach or conversions.
- Use original copy and interface and require human approval before any message path that the official API does not clearly permit.

Include a README with Meta app setup, permissions, webhook verification, consent/privacy behavior, rate limits, and important platform limitations.

Visit the official product page